Case Study New Chef

Show Name : NRA Show, 2018

Venue :McCormick Place, Chicago

New Chef is one of the reliable entities offering all culinary and custom chef-uniform needs like chef apparels, chef headgears, apron, chef coats etc. They tend to pioneer in the apparel industry targeting a niche segment.

Concept Till Execution Story

20' X 35' Concept Design
View 1

Case Study New Chef

20' X 35' Concept Design
View 2

Case Study New Chef

Bespoke Design with
High Logo Branding

Case Study New Chef

Large Display with
Lightweight Structure

Case Study New Chef

Angular Display Walls
& A Hanging Structure

Case Study New Chef

Live Show Image

Case Study New Chef
Case Study New Chef

Challenges

New Chef Fashion Inc. wanted to be the cynosure of all the attendees at the NRA Show, 2018 in Atlanta, North America. To attain this, they were to stand out of their various competitors exhibiting at the same space. They were looking for such kind of booth that adequately is a conversation starter with an appealing aura. At the same time, they were also looking for an exhibit that conveys their brand’s philosophy.

Solutions

The team at Triumfo immediately went to work and suggested a 20’ X 35’ rental booth equipped with alluring design. The booth was an exact image of everything New Chef Fashion Inc. was looking for.

  • The designs of the booth was compelling enough to grab attention using a distinct angular display shelf and a hanging structure emphasizing New Chef’s brand image
  • We used large communication walls and a lightweight structural materials in the booth installation
  • High logo branding and a bespoke design featuring a high-end look
  • Ample storage space and a counter that doubled up as a storage unit.
Case Study New Chef
Case Study New Chef

Results

Our quality work directly impacted New Chef Fashion Inc. business with lots of footfall, genuine leads and helped to reach their exhibiting goals.

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