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Triumfo Inc. manufactures an impeccable range of modular exhibits. It gives exhibitors the infinite design possibilities to create a true representation of your brand.

How to efficiently use and enhance your booth design?

custom trade show display

A trade show booth is more than just a stack holding appliances on the exhibition floor. The trade show booth is the first impression a visitor gets of your brand when they enter a trade show event. You can say that the exhibition stand design is the face of the brand in the initial stages of the exhibition. Thereafter, it is on your trained staff how well they can engage the visitors and convert them into potential customers. No matter the work of your trade show staff is important but the trade show booth holds its special place. The amount of traffic at your booth is primarily based on the fact of how your exhibition stand design is presented at the trade show event. Your selection of the booth design company will matter a lot in the success of your trade show booth and further your exhibition.

It becomes therefore important to work on your custom trade show display and efficiently use your booth design to get the maximum profit from your exhibition stand design. There is a lot of information available on how to choose the best booth builder for your show. But here we will be talking about the trade show booth. The booth design companies have some of the remarkable trade show booth design ideas out of their experience in the exhibition industry. We would like to describe how to efficiently use your booth design to get maximum ROI from the booth.

Design Visuals

If we talk about the custom trade show display, your visitor will have just 5 seconds to spend looking at the booth and absorbing the information. If you can attract the visitor in these 5 seconds they will be there to listen to what you have to say. 5 seconds is a very limited time-span to be able to attract customers to your booth. Therefore, your booth must be worked around on such trade show booth design ideas that in literally 5 seconds you can get the attention and make your mark on the audience. Your graphics and banner and your lighting, color, and overhead hangings, the combination of everything must be inviting, bold, clear and eye-catching to be able to get the attention of the visitors. Your 20x20 trade show booth ideas can be worked upon with intricacies to make it a good visual display. 

 Using flooring to your advantage

The floor is the most overlooked portion of the exhibition stand design. However, with a little more effort it can be made to add an exceptional feature to your stand that can be used to your advantage. If you have ever heard of the interactive floor, we are talking about the same technological enhancer that can give a new face to your booth. Interactive floors have the concept of having motion sensors to display changing floor colors or glowing LED lights. You can also include some games or dancing twists on the interactive floor to add a fun element to the booth. Some exhibitors chose to keep it simple and have a nice colored carpet instead. All-in-all you can add up to the décor of your trade show booth by experimenting with how to design the floor.

Have a nice relaxing zone

It is a wise trade show booth design idea to have some relaxing zone on your booth. You can have a small seating arrangement in the corner of the booth where you can make the attendees sit and relax before having an important conversation. Keeping some space to have a relaxed conversation can help to increase your sales as it gives the visitors a place to think and make up their minds in a cool mindset.

Efficient storage space

Trade show exhibit rental New York has two sides. First is the aesthetic side, and second is the storage side. No matter how well-designed your booth is, it has to have efficient storage space which is the primary function of the trade show booth. Your trade show booth builder will have some fascinating ideas on how to design such a stand that has great storage facilities and is eye candy for visitors. These people have worked in the exhibition industry for years and are well aware of how to experiment with design to create something unique and innovative.

recommended reading:

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